Cora
Services performed:
- Assist in the execution of digital marketing strategy for Cora and its editorial arm Blood + Milk
- Manage posting schedule & tracking for social outlets (Instagram, Facebook, Twitter, & Pinterest):
- Implement Instagram engagement tactics
- Create engaging and informative Instagram stories:
- Generate and support social experience activations
- Develop and maintain libraries of user-generated content and targeted hashtags
- Research and maintain a library of micro, macro, and nano influencers
- Research and maintain a database of on-brand US companies with similar aesthetics and mission
- Research and maintain a library of non-profit organizations
- Generate social media analytics report of competitors’ digital presence
- Create mood boards and search for photo props for brand photography
- Contribute to marketing campaigns, creative brainstorms, and social activations